B-Town's 3D explosion

More and more Bollywood movies going the 3-Dimensional way

A movie still from Don - The Chase Begins Again

If recent developments are any indication, it looks like the film industry is going all out to add the third dimension in the forthcoming ventures. One might attribute it to the hist status of Vikram Bhatt's Haunted, that is inspiring more filmmakers to make their movies in 3D. The latest is that Ritesh Sidhwani and Farhan Akhtar, producer and director of Don - The Chase Begins Again, are keen to take their sequel with Shah Rukh Khan to the new level. And apart from dubbing in Tamil and Telugu, Don 2 will also be released in 3D in the two south-Indian languages, besides Hindi, on December 23. "Looking at the demand for the brand Don, we decided on the 3D format. We first did a few 3D conversion tests on the earlier Don and the outcome was very good," enthuses Ritesh, adding that while shooting the sequel, the 3D version was always at the back of Farhan's mind. 

The producer further continues, "Since Farhan felt that the new format would make the Don experience even more memorable and exciting, we decided to go ahead with the 3D format. I was in Los Angeles recently and saw some 3D conversion tests and was totally blown by the effect." 

Moving on after Haunted, Bhatt is making not one, but two movies in 3D; Raaz 3 and Dangerous Ishq. Shirish Kunder has completed a schedule of Joker, his 3D film with Akshay Kumar and Sohail Khan will start his Sher Khan with Salman Khan next year.

Coming up...
RA.One
Don 2


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SRK: Superhero or Superstar?

What is the difference between a superhero and a superstar? Both are idolized by millions and beloved by hordes of fans. Both make us believe in the unimaginable. So are they really that far apart? Bollywood badshaah Shahrukh Khan seems to think so, and he should know as a superstar playing a superhero in his upcoming film Ra.One.
"A superhero's larger purpose is always very selfless and a superstar's larger purpose is to stick to films," SRK explained. "I'm not selfless. My highest purpose in life is to make a great film." That's quite a bit of honesty coming from an actor, who are often considered modern-day heroes.
Any mention of Ra.One get SRK talking about his pet project. His character in the film, G.One, is said to be made up of "solid electricity". It seems the new technological era has lent itself well to a new kind of superhero. "In olden times, superheroes could come from planets because they were out of understanding. Now, the quantum part is more difficult to understand than the macro part of it." Ra.One will take the superhero mythology in a new direction, hoping to separate itself from the plethora of popular comic book heroes. "We felt that if we took the modern, new creation [Internet] of man and say a superhero and super villain can be created out of it, that would be really unique."
Praise for the film has already been pouring in, even though it is set to release on Diwali, which is months away yet. "The other day, somebody told me my car shot is like Krrish and GI Joe: Rise of the Cobra. It didn't happen, so we did it digitally. If I had known we'll go digital, I'd have done it even bigger."
But being righteous and heroic isn't the only thing on Shahrukh Khan's plate. Releasing soon after Ra.One will be the Farhan Akhtar directorial sequel Don 2, which releases in December. "As an actor, it's good fun – to be so evil and be so good. It's very exciting. I have this cool look, long hair and beard in [Don 2]."
Whether good, bad, or somewhere in-between, we love to see Shahrukh Khan on the silver screen!

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The-raviz kollam will be launched-by shahrukh khan on august 19th-2011

The Bollywood actor Shahrukh Khan will inaugurate The Raviz Kollam, on August 19th, 2011 at  Methiil, Kollam. The Raviz is a five-star hotel property with seven star facilities standing on the banks of the Ashtamudi lake.  Dr B Ravi Pillai, a Padma Shri laureate and Bahrain based industrialist  is the Managing director and Chairman of ' Raviz'.
Superstar Mohanlal would officially release the Raviz hotel logo at the function which would be inaugurated by Chief Minister Oommen Chandy. The Union minister for tourism, Subodh Kant Sahay, will dedicate the hotel property to the public and the Union Minister for Overseas Indian Affairs, Vayalar Ravi, will deliver the keynote address.
As per buzzes Megastar Mammootty would also be there to colour the ceremony.

The Leader of the Opposition, V S Achuthanandan, will inaugurate the convention centre attached to the hotel. The Minister of Commerce and Industry, Kingdom of Bahrain, Mr Hassan Fakhro, will launch a guest house attached to the hotel.
The Raviz sports a blend of colonial and traditional Travancore architecture and has been designed by noted architect Eugene Pandala. The Hotel has been set up in 6 acres and taken 12 long years to complete.
Kerala Ministers like K.M. Mani, K.B.Ganesh Kumar, President's Principal Secretary Christie Fernadez, Pinarayi Vijayan are some of the attendees.

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"It has been a dream to be somehow involved in videogame designing" - SRK

Ra.One continues to surprise the Indian audience with new innovations on a continued basis. Red Chillies Entertainment has declared a tie-up with Sony Computer Entertainment Europe (SCEE) to build a full cycle game on PlayStation platform. The video game version of the movie will be called Ra. One - The Game and will be available on PS2 and PS3 (through PSN download).

This is a newer direction for Bollywood to create a win-win strategy of both promoting the film as well as create a brand extension strategy for Ra.One. The film, with its superhero touches, is appropriate to seamlessly use the PlayStation platform and connect with the Indian youth.

Speaking on the game, Shah Rukh Khan said, "It has been a dream since childhood to be somehow involved in videogame designing or making them as all kids dream of. So now many years down the line the dream is fulfilled! Double pleasure gaming and movies....Ra.One on PS 2 & PS3...feeling like a kid all over. Hope everyone enjoys the game and also the movie. The game is awesome fun...G.One looks cool...so does Ra.One and Kareena in an avatar which everyone will enjoy....too thrilled. Finally can play a game...be a gamer and the game itself...YAY!!!"
Red Chillies Entertainment recognizes the importance of the gaming route to connect with the Indian audience and has been involved in the pre-production stage. To maintain closeness of the game storyline with that of the film, it has been actually written by Red Chillies team and Shah Rukh Khan in particular.

Ra.One- The Game will be published by SCEE and will be released in Sep'11 before the film release. SCEE is committed to a certain high decibel launch of the game and will establish creatively the key characters of the film through the game itself. This is an innovative business model of almost using the game launch (in addition to the music launch) to create a high level of excitement and expectation for Ra.One as the film.
Closeness of the characters, the powers and key characteristics can well be understood from the sneak preview of the characterization of SRK as G.One in the film and in the game. Following the tie-up declaration by SCEE, this is the first look at the game character of Shah Rukh Khan with a comparison against the film characterization.

Elaborateness of a PlayStation game has been a key decision factor behind Red Chillies Entertainment looking at the tie-up. Ra.One- The Game has seen a development cycle of about a year and will be a very welcome contrast to the low budget, transactional mini games that appear on the internet or the mobile platforms to promote various films.

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Shah Rukh Khan on WhoSay

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Ra.One Movie Review: Stars perform even though the city is besieged by rioting

Ra.One Movie Review: Stars perform even though the city is besieged by rioting

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http://articles.timesofindia.indiatimes.com/2011-08-11/news-interviews/29872535_1_shah-rukh-khan-srk-london

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